brand
from frank
It all started with Frank — a little dog with a big heart on a mission to make humans smile. And because he wasn’t allowed to venture more than a block from his house (human rules…super lame), he made them greeting cards. While this resulted in some rough edges and masking tape, it also connected with people in a way that only a dog can.
When Frank’s friends saw what he was doing — the humans he was making smile — and they decided they wanted to help. They joined his mission. One became five. And the brand quickly became an alpha-dog intellectual property.
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